Notes on Intercultural Communication

Posts Tagged ‘Intercultural

Funny Westerners

leave a comment »

German Stereotypes

Germans at the Simpson’s

(retrieved on 23.04.2012 at http://www.clipfish.de/video/263312/simpsons-in-germany/ )

~

A German in France (HSBC)

HSBC Intercultural German

(revised 13.07.2013)

Religion and Income in the USA

leave a comment »

How economically successful are different religions in the USA?

(retrieved 05.01.2013 at http://www.pewforum.org/Income-Distribution-Within-US-Religious-Groups.aspx)

Get the full survey “Income Distribution Within U.S. Religious Groups”  online here, or download pdf there.

 ~

Immigrants and their income in the US 2010

~

Immigrant’s Top Ten Countries or Origin and the Top Ten Destination Countries 2010

Countries of Origin - Destination Countries~

Religious Breakdown of Migrants 2010

Faithonthemove-chart-11~

(retrieved 05.01.2013 at http://www.pewforum.org/geography/religious-migration-united-states.aspx)

Read the whole survey “Faith on the Move” online here or download pdf there.

.

(reviewed 05.01.2013)

How Westeners and Muslims view each other

leave a comment »

PEW Survey: How Westeners and Muslims view each other

~

.(…) A rare point of agreement between Westerners and Muslims is that both believe that Muslim nations should be more economically prosperous than they are today. But at https://laofutze.files.wordpress.com/2010/03/pewsurveymuslimsinwesternworld.pdf) they gauge ths problem quite differently. Muslim publics have an aggrieved view of the West – they are much more likely than Americans or Western Europeans to blame Western policies for their own lack of prosperity. For their part, Western publics instead point to government corruption, lack of education and Islamic fundamentalism as the biggest obstacles to Muslim prosperity. (…)

Read the whole survey from 2006 online here or download pdf here.

(retrieved 19.06.2014 at https://laofutze.files.wordpress.com/2010/03/pewsurveymuslimsinwesternworld.pdf)

PEW- Forum: http://www.pewforum.org/

(reviewed 19.06.2014)

Arrow, Circle, Spiral and Cylinder – Different Conceptions of Time and History

with 2 comments

The Arrow

Jürgen Kuhlmann wrote an interesting article about the different concepts of history from a theologist`s point of view (Kreis oder Pfeil, 1982). He noticed, that Christianity (Western thinking) mainly focuses on linear conceptions of time (and history), while Eastern philosophy mainly focuses on concentric structures.

Jürgen Kuhlmann: born 1936 in Swinemünde, 1962 Priest in Rome, 1965 Promotion to Dr. theol. At the University Gregoriana in Rome, 1965-1972 Kaplan in Naila and Nürnberg, 1972 Marriage, 1973 Laisierung. http://www.stereo-denken.de/pfeil-kr.htm

Prof. Dr. Dr. Norbert Lohfink is a specialist for the exegesis of the Old Testament. He explained the development of a linear construction of history in the „Priestly Source“. Around 600-500 BC the Jews were enslaved by the Babylonian empire and lived under hard circumstances in the „Babylonian Exile“. The consignees of their scriptures should see, that the loss of their motherland would only be a temporary state. In this dynamic, the world seems to be stable (if no human misbehaviour would interfere). (Orientierung 1977,147 f).

In “Messianism in linear and cyclical contexts” Jan A.B. Jongeneel writes: Although scholars write about messianic figures and movements in cyclical contexts, they cannot ignore the matter of fact that not one of the holy books of Hinduism, Buddhism, Taoism, Confucianism, or Shinto, but the Bible has given birth to the concept of the Messiah. Since that time the Messiah is really at home in Judaism, Christianity, and Islam as linear belief-systems. However, it is questionable whether each of these three monotheistic religions can be labeled as a “messianic religion.” All these three religions are indeed “prophetic,” but merely the Jesus movement, known as Christianity, seems to be “messianic.” Neither Moses as the founder of the Jewish religion nor Muhammad as the founder of Islam is proclaimed as the Messiah. But Christians continuously proclaim Jesus of Nazareth, ardent adherent and renovator of the linear view of time and history in the Hebrew Bible, as the Messiah of Israel and the gentile nations. As such Jesus has axial significance in world history. Asian and African Christians take the lead in the dialogue with the adherents of the cyclical view of time and history. They try to harmonize, speaking about the spiral as a bridge of the cycle and the line. M.M. Thomas does not want to value the cyclical view of time and history negatively. He merely wants to add a dimension which is lacking wherever the cycle prevails: “The Christian understanding of historical and cosmic process need not deny the reality of the cycles of nature and life. But it stands or falls with the doctrine of the ultimate divine purpose of that process”. That doctrine culminates in proclaiming the return of Jesus as the Messiah at the end of the times. (Read his article online here or get the pdf here.)

Annotation of the editor: at the same time the idea of the “Natural Philosophy” spread in Greece, which fits perfectly to the model of the arrow: an individual shoots throughout the time like an arrow. The implementation of the circular model  is the eternal life after death, like the arrival in the Promised Land.

This picture hangs in my home since I can think. It is called “Der breite und der schmale Weg – The Broad And The Narrow Way”. It is a good example for the linear conception of time in Christian cultures. You get this funny picture in 500kb at Luzius Schneider . Also hard copies are available there.

.

Bible, Jesaja 43

http://www.bibleserver.com/index.php

16 This is what the Lord says— he who made a way through the sea, a path through the mighty waters, 17 who drew out the chariots and horses, the army and reinforcements together, and they lay there, never to rise again, extinguished, snuffed out like a wick: 18Forget the former things; do not dwell on the past. 19 See, I am doing a new thing! Now it springs up; do you not perceive it? I am making a way in the wilderness and streams in the wasteland. 20 The wild animals honour me, the jackals and the owls, because I provide water in the wilderness and streams in the wasteland, to give drink to my people, my chosen, 21 the people I formed for myself that they may proclaim my praise.

.

The Circle

Laotzi lived at the same time as the Jews suffered from the Babylonian Exile about 500 years ago. That time China was suffering from never-ending civil wars and a decay of culture. As the leading intellectual of his time, he surely was aware of the great past of his country and searched for the reasons for this cultural decay.  According to the changes in nature following different rhythms (moon, seasons, day and night, …) he developed the Dao (Tao) aka The Way, meaning to follow the natural order of nature. This natural order also includes a magic order of numbers. Like day and night, the seasons or the Chinese dynasties, all is due to a permanent change: up & down, raise & fall. Laotzi described those rhythms as circles in the Taoteking (tao te king),which is probably the main Asian contribution to human culture.

The Buddhist Samsara, the Wheel of Life is a model of human life. The devil holds this wheel, biting into the outer ring, representing the direct influence of the evil on daily life. The inner axle is formed by three animals, representing the deep human inner drives.

Taoism and Buddhism both have in common a circular perception of life. Both form the circular model of Chinese / Asian thinking.

See a nice Samsara here (http://brian.hoffert.faculty.noctrl.edu/REL255/03.Jainism.Mahavira.html – broken link)

Taoteking
Do you think you can take over the universe and improve it?
I do not believe it can be done.

The universe is sacred.
You cannot improve it.
If you try to change it, you will ruin it.
If you try to hold it, you will lose it.

So sometimes things are ahead and sometimes they are behind;
Sometimes breathing is hard, sometimes it comes easily;
Sometimes there is strength and sometimes weakness;
Sometimes one is up and sometimes down.

Therefore the sage avoids extremes, excesses, and complacency.

[dt. v. Richard Wilhelm ,Jena 1921, Nr. 29 and edited by Dan Baruth)

http://www.iging.com/laotse/LaotseE.htm

For applications of circular vs. linear thinking please click here.

.

The Spiral

Swiss journalist Lily Abegg, developed the model of the spiral. She writes according to the limited English skills of the editor: World history is similar to a unique, irreversible process, in which all cultures and individuals swings in a spiral. (…) Eastasians only see the concentric structures and do not see, that the spiral opens. We (i.e. Western people) mostly focus on distances and steps, skipping the concentric structures until the perspective looks linear.

(Ostasien denkt anders (Zürich 1949), 403 f)

.

The Cylinder

In “Social Change and Modernity” Hans Haferkamp and Neil J. Smelser noted: The original Judaeo-Christian eschatology still conceives history within the bounds of a model based on the action period. By virtue of its covenant with a mighty God and the intervention of his Son, a people remembers and experiences its history as the path toward a salvation that, to begin with, was understood in quite earthly terms. This ultimately magical pattern of interpretation was not so much based on the separation of different temporal levels as on the topological difference between the chosen people and the heathens. It was not until after it became obvious that the return of the Redeemer could not be expected within a single lifetime that—under the influence of classical philosophy—the time horizon and the topological difference between life on earth and the hereafter, between God and the world, between the immortal soul and mortal flesh, and between the terrestrial and heavenly realms were expanded and thus diverted attention away from the division between the chosen people and the heathens. There was an added topological difference between the individual and the world historical levels of explanation. The individual was able to make progress along the path to salvation; the world, via the sequence of the three realms (paradise, life after the fall, and salvation), carried out God’s promise of deliverance. Another development of momentous significance was the new form taken on by the process model for change in the secular sphere. The cyclical view of the rise and fall of empires was supplemented by the perspective of the unilinear and irreversible development of the world and progress toward salvation.

Moreover, for history to be seen as the history of salvation, it was also necessary for humankind to be active in its approach and to strive for salvation. Redemption and the reconciliation of earthly life with the hereafter were not solely the work of God but involved humanity as well. This eschatological dualism introduced a comprehensive, positive moment of tension into historical change. No longer was change merely short-term unrest without underlying hope. It now had as its goal and ultimate end the perfection and redemption of the world. The beginning and end of history were in turn determined by the timelessness of paradise, past and future. Naturally, the eschatological process at first remained completely within the bounds of action-theoretical notions: the world has been created by a personal God who issued commandments, and if humanity followed these it would ensure its own progress to salvation. (Get the whole article as pdf here or read it online at The Center For Sociological Research And Development Studies Of China)

Quran: Al-Fatiha

In the name of Allah, the Beneficent, the Merciful (1)

Praise be to Allah, Lord of the Worlds, (2) The Beneficent, the Merciful. (3) Owner of the Day of Judgment, (4) Thee (alone) we worship; Thee (alone) we ask for help. (5) Show us the straight path, (6) The path of those whom Thou hast favoured. Not (the path) of those who earn Thine anger nor of those who go astray. (7)

Quran Explorer

~

Additional Material

.

Mental Representations of Time in Chinese Language (Mandarin)

~

Examples of spatiotemporal metaphors in Mandarin

~

The immediate and chronic influence of spatio-temporal metaphors on the mental representations of time in English, Mandarin, and Mandarin-English speakers by Vicky Tzuyin Lai (Neurobiology of Language Department, Max Planck Institute for Psycholinguistics, Nijmegen, Netherlands) and Lera Boroditsky (Department of Psychology, Stanford University, Stanford, CA, US) – Front. Psychol., 09 April 2013 | doi: 10.3389/fpsyg.2013.00142

Read the full .pdf online here or here.

(retrieved 31.10.2013 at www.frontiersin.org/Journal/DownloadFile.ashx?pdf=1&FileId=11690&articleId=28033&Version=1&ContentTypeId=21&FileName=fpsyg-04-00142.pdf)

~

J. Gabriell and T. Hedden “How culture influences Brain”

Asians and Westeners had to answer questions about absolute quantities (is, is not, how many?) or relative qualities (bigger than, higher than, more red than,…)

It became obvious, that Western people have to spend more energy to render relative judgments (bigger than, lower than, …) than Asians. Vice versa it showed, that Asians needed more energy rendering absolute judgments (is or is not).


.

J. Gabriell and T. Hedden from Mc Govern Institute in TechTalk by MIT (Mass. Institute for Technology), volume 52, No. 14 (30.01.2008)

Download the full pdf here, the article is on page 4 below.

~

Michael Heeney: Spiral Staircases and Cylindrical Pools: The Implosion of “Circular” and “Linear” Gestalts

In modern German psychology, there is a concept called the gestalt which is useful for this discussion. In it, human beings are viewed as open systems in active interaction with their environment. People naturally organize their perceptions according to certain patterns, which have similar structural properties that influence concepts across the spectrum of human thought. It is essential to use this term when discussing “circular” and “linear” structures of thought, since these seemingly simple terms will come to represent their own individual gestalts, encapsulating multiple binary concepts subsumed and ordered under their respective structuring principles. The author Virginia Woolf provides an ideal springboard to expound upon this, since her novels attempt to encapsulate a fusion of the two structures into a singular, universal gestalt, or structuring principle. In many of her novels, particularly Orlando for the sake of this discussion, the goal of this is a synthesis between two different kinds of minds, the rational masculine and the subjective feminine, to produce the harmonized androgynous. This process is created through the synthesis of two different conceptions of time, the linear historical and circular subjective. Finally, the entire new gestalt is illustrated by how the dialectic of circles and lines combine to synthesize a cylinder, a spatial idea which symbolizes how the new androgynous mind articulates itself through time which respectively, as Kant has said, is merely the form of inner sense. (…)

It appears that in this case, the duality between male and female does have biological origins, but those of cognition, not those of gender. (…)

© by Serendip 1994­ 2010 ­ Last Modified: Monday, 25­Apr­2005 11:31:11 EDT

Read the full essay online at http://serendip.brynmawr.edu/sci_cult/evolit/s05/web3/mheeney.html or download as pdf here.

~

Time as the Action Period

(…) An analysis of this kind starts out from an interpretational pattern that makes no distinction between processes of social action, on the one hand, and processes of social order and social change, on the other hand. There is no recognizable social order standing out above processes of interaction within the framework of this interpretational pattern. The perception of change and temporal alteration is limited to the time-period one has lived through and remembered, to the durée of social action.[7] Hence the “narrative” logic by which action is recounted both frames and structures the logic underlying the passage of time.[8] The “stories” recalled are kept in motion by interaction among a number of actors, and the stories’ beginnings and ends are determined by how the theme of interaction is dealt with.[9]

Both the change experienced in the world during the course of action and the change experienced in the subjects themselves that they remember as they consider own personal experience of getting old are of course limited as long as there is no social structure differentiating among time periods. Aging processes take place synchronously and therefore hardly give cause for the social differentiation of periods of time or of temporal levels. Beyond the period of action and the lifetime as directly experienced the world is experienced as something timeless and ultimately chaotic.

Primitive classifications, which by definition are not systematized by any superordinate principle, clearly show the unordered complexity of the world. They barely offer a topological “toehold” for identifying time that reaches beyond one’s own lifetime or beyond the actions of the present (Lévi-Strauss 1962). The only way in which primitive classification allows a number of lifetimes to be linked together is via the kinship link of conception and birth; this pushes the temporal horizon back into the past and creates an awareness of continuity and change independent of the experience of the present. Evidently, the extension of such a genealogical model of time marks out a line of development running from the action-period notion of time to the socially differentiated notion of time.

(…)

Apart from the extension of historical space in Voltaire’s philosophy of history, the natural sciences’ concept of time in the eighteenth century also broke through the barriers of the hierarchical model of temporal levels. The concept of an objective measurable passage of time determined and moved by the laws of nature gradually asserted itself as a point of reference. Against it, historical time appears limited, imprecise, and inconstant. The temporality of the world, on the one hand, and that of the passage of history and experience, on the other hand, are hence ever more sharply delineated by different process models. “Objective” time moves according to the eternal laws of nature, whereas historical time is kept in motion by the progress of the human race (Elias 1984).

(…)

An analogous paradigmatic switch occurred in biology when the Linnean classification of natural processes was succeeded by the Darwinian theory of evolution. Darwin’s theory of the origin of the species by natural selection, which was to prove extraordinarily momentous for the theory of society that followed, brings out, in its very name, the temporalization of order. A number of observers have noted that Darwinian theory itself took as its model certain economic theories of the day. (…)

The Temporalization of Social Order : Some Theoretical Remarks on the Change in ‘Change’ by Bernhard Giesen; Publ. 1992 in: Social change and modernity / ed. by Hans Haferkamp … Berkeley : Univ. of California Press, 1992, pp. 294-319

Read the except online here or download .pdf here.

~

See also A Geography of Time

.

(reviewed 12.07.2013)

Written by NoToes

15/01/2010 at 20:18

Posted in All Articles, Buddhism, China, Christianity, Collectivism and Individualism, Islam, Religion & Philosophy, Time in Different Cultures

Tagged with , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Applications of Circular and Linear Thinking

leave a comment »

Working Culture

(…) For the Chinese, quite a lot of concepts have a circular nature. One clear example is time: the same things happen again and again. History is circular and not lineal like in the West. The best example is the history of China which can be summarized as the continuous succession of the following four stages: “arrival of a new dynasty”, “dynasty at its height”, “decline of the dynasty”, “China in chaos” and start back again. Note that this circular pattern cannot be easily applied to the history of western civilizations.

Another clear example is human relations understood as a continuous exchange of favors or services among people. In China, the idea of doing something for somebody else in exchange of nothing is less common than in the West. The reason is that the favor is circular and it has to come back to the person who did it. For example, at work in China, if a colleague or business partner helps you in something, he understands that he is developing an important link with you and that he will have the right to ask for a favor back in the future. The favor has to come back to him because it is circular. (…)

Pedro on Globthink 14.01.2010: http://globthink.com/2009/06/10/chinese-working-culture/ (sorry, broken link.).

.

Religion

After hours of fruitless discussions if there is a God in Buddhism, I found a nice approach of an Anglican priest towards Eastern religions. Bishop Spong reflects the so called “theistic” definition of God in the Mosaic religions (Jewish, Christian and Muslim).

(…) Western religion has regularly and consistently defined God in theistic terms. That is, God is perceived as an external being, supernatural in power, who periodically invades the world in miraculous ways to establish the divine will or to answer our prayers. Eastern religion in general, but Buddhism in particular, does not define God in theistic terms. That has caused some westerners to refer to Buddhism as an “atheist” religion. Well, it is, but only in the sense that “atheist” means “not theist.” It does not mean that there is no sense of God in Buddhism. Language is our problem. The theistic definition of God is so total in the western world that the word “atheism” has come to mean that there is no God. Theism is a human definition of God and, as such, is destined to die like all human definitions do in time. Theism is not God. (…)

Bishop Spong Q&A 28.01.2010  http://www.johnshelbyspong.com

.

For more info about different conceptions of time please click here.

.

Hofstede`s Cultural Dimensions – Comparing by Cultural Parameters

with one comment

Gerard (Geert) Hendrik Hofstede (born 3.10.1928) defined a model of 6 cultural dimensions/indices to compare different cultures

Power Distance Index (PDI) that is the extent to which the less powerful members of organizations and institutions (like the family) accept and expect that power is distributed unequally. (…)

Individualism (IDV) on the one side versus its opposite, collectivism, that is the degree to which individuals are integrated into groups. (…)

Masculinity (MAS) versus its opposite, femininity, refers to the distribution of roles between the genders which is another fundamental issue for any society to which a range of solutions are found. (…)

Uncertainty Avoidance Index (UAI) deals with a society’s tolerance for uncertainty and ambiguity; it ultimately refers to man’s search for Truth. (…)

Later added: Long-Term Orientation (LTO) versus short-term orientation.(…) and the Indulgence or Restraint Index (IRI).

 USA vs. China by Cultural Dimensions (click on the pic to compare other countries)

Hofstede USA vs China

(received 27.03.2013 at http://geert-hofstede.com/china.html)

See his website at: http://www.geert-hofstede.com or check the website of The Hofstede Centre at http://geerthofstede.eu/

For a short & handy ppt click here.

Download an introduction to Hofstede`s theories as pdf here.

For practical applications of Hofstede`s model see this page.

For Hofstede`s theories and their application on genetics click here.

.

Hofstede’s Country Classification 25 Years later

Abstract: Nearly 3 decades have been passed since Hofstede (1980) collected the data used to classify countries by their underlying work-related structures. The present study, in which recent data from 9 countries and 4 continents was collected, is a re-examination of his country classifications. The results suggest that many shifts have occurred since Hofstede’s study in 1980. These shifts are related to some of the major environmental changes that have occurred.

(…)

Discussion: Overall, the findings of the present study suggests that there have been significant shifts in value classifications in some countries since Hofstede conducted his original study. Many of the countries examined in the present study showed a shift in ranking when compared with Hofstede’s original data. This finding underscores the fact that, although a nation’s work-related values are deep-seated preferences for certain end states. they are subject to change over the years as external environmental changes shape a society. Managers and scientists should use caution before attempting to use work-related values to understand human behaviour in organisations. At the least, managers should make an effort to determine the values currently prevailing and not rely on classifications or labels placed on cultures by researchers.

D. R. Fernandez, D.S. Carlson, L.P. Stepina, J.D. Nicholson at The Journal of Social Psychology, 1997, 43-54

Download the full article as pdf here.

~

Geert Hofstede interview January 2013 (introducing the IRI – Indulgence or Restraint Index)

.

IRI

(Retrieved at 06.06.2011 at http://www.youtube.com/watch?v=LBv1wLuY3Ko)

.

About the practical application of Hofstede’s theories read this post: https://laofutze.wordpress.com/2010/01/08/applications-of-hofstedes-theories/

.

(revised 16.07.2013)

Written by NoToes

09/01/2010 at 12:21

Posted in All Articles, China, Collectivism and Individualism, Communication, Communication in Different Cultures, Comparing Cultures, Cultural Dimensions, Emotions in Different Cultures, Hofstede, Intercultural Economy, Intercultural Management, Surveys, Time in Different Cultures, Tools / Software, Uncertainty Avoidance

Tagged with , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Practical Applications of Hofstede’s Cultural Dimensions

with one comment

Organizational Culture as a Root of Performance Improvement

.

(Organizational Culture as a Root of Performance Improvement:Research and Recommendations; R.C. Rose, Naresh Kumar, Haslinda Abdullah; Universiti Putra Malaysia – download pdf here).

Map of Corporate Cultures

Nation Branding in Pop-Culture

Sources: http://westwood.wikispaces.com/file/view/Hofstede.pdf (retrieved 22.11.2012)

.

Somewhere in western Europe a middle-sized textile printing company struggled for survival…

Cloth, usually imported from Asian countries, was printed in multicolored patterns according to the desires of customers, firms producing fashion clothing for the local market. The company was run by a general manager to whom three functional managers reported: one for design and sales, one for manufacturing, and one for finance and personnel. The total work force numbered about 250.

The working climate in the firm was often disturbed by conflicts between the sales and manufacturing managers.

The manufacturing manager had an interest, as manufacturing managers have the world over, in smooth production and in minimizing product changes. He preferred grouping customer orders into large batches. Changing color and/or design implied cleaning the machines which took productive time away and also wasted costly dyestuffs. The worst was changing from a dark color set to a light one, because every bit of dark-colored dye left would show on the cloth and spoil the product quality. Therefore the manufacturing planners tried to start on a clean machine with the lightest shades and gradually move towards darker ones, postponing the need for an overall cleaning round as long as possible.

The design and sales manager tried to satisfy his customers in a highly competitive market. These customers, fashion clothing firms, were notorious for short-term planning changes. As their supplier, the printing company often received requests for rush orders. Even when these orders were small and unlikely to be profitable the sales manager hated to say ‘no’. The customer might go to a competitor and then the printing firm would miss that big order which the sales manager was sure would come afterwards. The rush orders, however, usually upset the manufacturing manager’s schedules and forced him to print short runs of dark color sets on a beautifully clean machine, thus forcing the production operators to start cleaning allover again.

There were frequent hassles between the two managers over whether a certain rush order should or should not be taken into production. The conflict was not limited to the department heads; production personnel publicly expressed doubts about the competence of the sales people and vice versa. In the cafeteria, production and sales people would not sit together , although they had known each other for years.

.

Different cultures choose different approaches for the dilemma about

(1) the diagnosis of the problem and

(2) the suggested solution

These two dimensions, Power Distance and Uncertainty Avoidance, affect our thinking about organisations. In addition to the affected business areas listed in the tables below, taking these two dimensions together reveals differences in the implicit model people from different cultures may have about organisational structure and functioning. Organising demands answers to two important questions:

(1) Who has the power to decide what?

(2) What rules or procedures will be followed to attain the desired ends?

The answer to the first question is influence d by indigenous cultural norms of power distance; the answer to the second question by the cultural norms about uncertainty avoidance. Taken together these two dimensions reveal a remarkable contrast in a society’s acceptance and conception of an organisation and the mechanisms that are employed in controlling and co-ordinating activities within it (Hofstede, 1991).

Same researchers have tried to measure the link between the ‘implicit’ models of organisation and objectively assessable characteristics of organisational structure. Inthe 1970s, Owen James Stevens, an American professor at INSEAD business school in France, presented his students with a case study exam which dealt with a conflict between two department heads within a company (Hofstede, 1991). His students consisted primarily of French, German and British students. Inthe graph below their countries are located in the lower right, lower left and upper left quadrants respectively. Stevens bad noticed a difference in the way 200 students of different nationalities bad handled the case in previous exams. The students bad been required individually to come up with both their diagnosis of the problem and their suggested solution. Stevens sorted these exams by the nationality of the author and then compared the answers. The results were striking.

The majority of French diagnosed the case as negligence by the general manager to whom the two depart­ment heads reported. The solution they preferred was for the opponents in the conflict to take the issue to their common boss, who would issue orders for settling such dilemmas in the future. Stevens interpreted the implicit organisation model of the French as a ‘pyramid of people’: the general manager at the top of the pyramid, and each successive level at its proper place below.

The majority of the Germans diagnosed the case as a lack of structure. They tended to think that the competence of the two conflict­ing department heads bad not been clearly specified. The solution they preferred was to establish specific procedures, which could include calling in a consultant, nominating a task force, or asking the common boss. According to Stevens, the Germans saw the organisation as a ‘well-oiled machine’ in which intervention by management should be limited because the rules should settle day-to-day problems.

The majority of the British diagnosed the case as a human relationship problem. They saw the two department heads as poor negotiators who would benefit from attending, preferably together, a management course to improve their skills. Stevens thought their implicit model of a ‘village market‘ led them to look at the problem in terms of the demands of the situation determining what will happen, rather than hierarchy or rules.

.

Conclusions

A society’’s position on these two dimensions does seem to influence the implicit model of the organisation in that society, and the kinds of co-ordination mechanisms that people in that culture would tend to rely upon.

Employees in high power distance and low uncertainty avoidance countries such as Singapore, Hong Kong and Indonesia tend to think of their organisations as traditional families. The patriarch, or head of the family, is expected to protect family members physically and econo­mically in exchange for unwavering loyalty from its members. The most likely co-ordination and control mechanism for the family is a standardisation of work processes by specifying the contents of work – who does the chores.

Employees in countries such as France, Brazil, Portugal and Mexico that are high on both dimensions tend to view organisations as pyramids of people rather than as families. Everyone knows who reports to whom, and formal and activating lines of communication run vertically through the organisation. Management reduces uncertainty and provides co-ordination and control by emphasising who has authority over whom and in what war this authority can be exercised.

Where high uncertainty avoidance and low power distance are combined, in such countries as Israel, Austria, Germany and Switzerland, organisations are perceived as well-oiled machines; they are highly predictable without the imposition of a strong hierarchy. Uncertainty is reduced by clearly defining Tales and procedures. Co-ordination and control are achieved primarily through standardisation and certification of skills, specifying the training required to perform the work.

In cultures where there is low uncertainty avoidance and low power distance, the relevant organisational model is a ‘village market’. Countries such as Denmark, Ireland, Norway, the UK and the USA are representative of this model. People will feel less comfortable with strict and formal rules or with what would be perceived as unnecessary layers of hierarchy. Control and co-ordination tends to take place through mutual adjustment of people through informal communication, and by specifying the desired results.

Download an introduction to Hofstede’s theories here or online at https://westwood.wikispaces.com/file/view/Hofstede.pdf – retrieved 24.11.2012

.

More Applications of Hofstede’s Cultural Dimensions

Intercultural Management

Having or Making – The Transformation of Danish Culture and Chinese Culture in Sino-Danish Business Settings in China by Xiaomin Li  Click here to download the PPT or get it in the internet: http://www.orientus.org/downloads/Transformation_Danish_Chinese_Culture.ppt

AM+A used Hofstede’s system for an analysis of website design in different cultures/countries. Get the .pdf here or visit the website http://www.amanda.com

Xiang-Hua Lu of the School of Management, Fudan University (China) and Michael S. H. Heng of the National University of Singapore did a great work on applying Hofstede`s theory on the Chinese/Asian approach to IS (Information Systems: all systems related to the information exchange by computers). Get the .pdf here.

C. Becker and S. Palmer compared Mexican and German approaches to decision making and found out, that often “the type of business indicates more how decisions are made rather than the impact of national culture.”  Download the essay as pfd here or online from essays.se

www.essays.se provides more quality stuff about Hofstede: http://www.essays.se/about/hofstede/?startrecord=16

International business negotiation in the South and North China online or download as pdf here.

(retrieved 27.01.2013 at http://mdh.diva-portal.org/smash/record.jsf?searchId=1&pid=diva2:127352

.

Sexual Harassment

Using Hofstede’s cultural dimensions to explain sexually harassing behaviours in an international context

Vipan K. Luthar and Harsh K. Luthar, Using Hofstede’s cultural dimensions to explain sexually harassing behaviours in an international context, Int. J. of Human Resource Management 13:2 March 2002 268–284 or download pdf here or online at http://link.springer.com/article/10.1007%2Fs10672-008-9072-4 – retrieved 24.11.2012

.

Nation Branding in Pop-Culture

Pavinee Potipan and Nantaphorn Worrawutteerakul from the Malerdalen University in Sweden wrote their master thesis about the financial and cultural background of modern Thai, Korean and Japanese culture. Using Hofstede’s Cultural Onion they examined Asian pop cultures. It describes how Korean pop culture “Hallyu” has an immense success by serving all layers of the onion. Download the full pdf here or download here http://www.essays.se/essay/63a1debf3b/ (retrieved 24.12.2012)

.

See more about the importance of Nation Branding at Simon Anholt`s website or the GFK Custom Research North America

.

reviewed 27.01.2013

Written by NoToes

08/01/2010 at 21:49

Posted in All Articles, China, Collectivism and Individualism, Communication, Comparing Cultures, Cultural Dimensions, Germany, Hofstede, Intercultural Economy, Intercultural Management, Sexuality, Surveys, Uncertainty Avoidance

Tagged with , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,